Most CEOs think they have a CIO.
They don't.
They have a head of IT.
Someone who keeps systems running...manages vendors...delivers projects.
That's not a CIO.
A CIO sits in the room when business decisions are made... not after.
They shape priorities...force trade-offs...challenge assumptions.
If you technology leader is not influencing business direction... they're not leading anything.
They're executing.
And execution is not where companies win or lose.
Decisions are.